Sam Casillas
Experience That Works For Pacifica
Sam’s Vision For Pacifica
I am running for Pacifica City Council, District 5 because I believe our beloved community is at a critical moment. We need effective leadership that will stand up for Pacifica, protect what makes our community special, and prepare responsibly for the challenges ahead.
For more than 20 years, I have been deeply engaged in Pacifica and have worked to advocate for our residents and our community. I understand the challenges we face—and I believe we need leadership grounded in facts, informed by community input, and guided by a clear understanding of what works for Pacifica.
Our city faces urgent and complex challenges. Unrealistic state housing mandates will overburden our already-strained infrastructure, while sea-level rise, flooding, shoreline erosion, and wildfire hazards threaten our homes, businesses, and neighborhoods. These challenges require more than slogans or political posturing. They require practical, data-driven, common-sense solutions that reflect Pacifica's unique needs.
I believe good leadership starts with listening. City Hall should be transparent and accountable to the people it serves, and residents should have a meaningful voice in the decisions that affect their neighborhoods and their future. I will work collaboratively with residents, neighborhood leaders, community organizations, and small businesses to find solutions—and I will ensure that those solutions include measurable results.
Pacifica deserves a strong voice: one that is informed enough to understand the issues, independent enough to stand up for our community, and thoughtful enough to bring people together around practical solutions.
I am running to help ensure that Pacifica remains resilient, beautiful, and community-centered—not just for today, but for generations to come.
Learn more about Sam’s vision for Pacifica Here…
“Sam brings years of hands-on experience and a living history of engagement with the issues that define Pacifica. His deep institutional knowledge and long-term commitment to collaborative civic efforts make him an integral part of our community and someone who understands the pulse and heart of Pacifica.”
-Sue Digre, former Pacifica City Council Member
Heart Controversy
I never denied that I painted the heart on the illegally erected sign on Aramai Point. I was replacing hate by putting a heart in front of it and it was meant to be light-hearted. But people have a right to broadcast hate. It was my mistake, I received a citation, but it doesn’t change the issues that Pacifica is and should continue to be a place for families, community and love.
The powers that be in Pacifica are obviously upset about the changes I want to bring as a council member to the community and to the city that I love. Upset enough for the owners of these signs to plant hidden cameras and then track me down while walking my dogs in my neighborhood and threaten me to the point where a witness had to intervene and for me to call the police for fear of my safety.
These signs are theatrical and unfortunately I added not just a heart to the sign but more theatrical reactions — when really it’s time to get back to the issues and get to work for the voters. When I knocked on doors since this incident, I was heartened to find that voters do not care about my heart being painted in the wrong place, because my heart is in the right place when it comes to Pacifica. ❤️
Many thanks,
Sam Casillas